If you’re not on social media, do you even exist?
The relationship between brands and consumers has changed drastically over the last few years. People are conversational and expect brands to be too.
Customers want to feel like they’re talking to a person that cares, rather than a faceless brand covered in red tape.
It’s not enough to have a Twitter profile, you also need to respond in a timely and appropriate fashion.
A social media presence gives you control over the conversation about your brand by responding to any comments or feedback (good or bad).
We can assist you in curating the right brand tone, transparency, and quick turnaround time.
Our social media department can help you manage your social media presence, choosing the appropriate platforms and building a following.
We are experts in managing negative feedback and maintaining a presence on the appropriate social media platforms for your brand.
There are many advantages to a well run social media presence! You’re creating awareness (for strangers) and loyalty (for customers) to both your brand and products. Negative feedback can become your best friend if handled well, and the authenticity and relatability of a brand increases dramatically if your customers appreciate your social media presence.
Outsourcing this allows you to focus on your business, while we manage your communities, create content to make you shine (collaboratively with your experts, of course!) and make sure everything is scheduled and ready to go.
Penquin's commitment shows in their passion for the Suzuki brand. During our longstanding history, Suzuki has shown significant growth in brand recognition, consumer satisfaction, and market share. Using an integrated and strategic approach Penquin has grown Suzuki's customer base and boosted figures significantly.
Head of Marketing and PR, Suzuki Auto South Africa
The Penquin team is committed and have a clear understanding of our consumer, with good strategic insight. They present and implement well-defined marketing campaigns which land very well with our market.
Brand Manager, Xbox Prima Interactive
I appreciate the team's methodical approach to a brief and not being afraid to ask tough questions in order to ensure the right solution. Their proposals are innovative, and it is reassuring to know that they are most definitely ahead of their game. The team are proactive, respect deadlines and is a pleasure to work with. Their camaraderie and spirit are evident in their workplace and transpires into brilliant work.
Brand Manager, Polyflor
As a company, EQSTRA has grown significantly in the past years – both in our fleet services, financial services, and coverage. Penquin has been by our side as we developed the world’s first integrated digital platform to manage all fleeting solutions on one dashboard. Our shifts have been significant and Penquin was ready to support us with the right marketing at every stage.
Fleet Solutions Manager, Eqstra Fleet Management
…having provided and guided us from the beginning stages of the creation and implementation of our strategy, [Penquin] has been invaluable in increasing our sales significantly, and will continue to be our trusted partner.
Marketing Administrator, Eqstra Fleet Management
…working with Penquin has enabled us to differentiate our brand and reach more consumers in the purchase funnel. The tools available through Hubspot makes measurement and improvement part of our everyday business.
National Marketing Manager, Suzuki Auto South Afric
It is a long established fact that a reader will be distracted.